Instagram for Visual Artists (Young Space Resource Guide)
by Kate Mothes
38 pages (2018)
By Kate Mothes, Founder/Curator, Young Space
So, there’s this itty bitty app called Instagram. It seems simple: a grid of square format images, minimal text, the ability to follow other accounts — it’s so appealing! Especially as an artist (or a student, or a budding collector, or a curator — the list goes on) you’d be right to think that Instagram has become the go-to social media app for sharing visual art. Because its interface is clean and easy to use, and community-building or networking potential is huge — and it’s free! — it’s not difficult to understand why. How? is the question. What is the most effective way to use hashtags (what are they, even?), and how do I find the sort of thing I want to look at? What are all of the different features, and what are the optimal ways of using them–and how not to use them? How should you get in touch with other artists, or even a gallery? What’s good etiquette? And there are so many more features on Instagram now than ever before — direct messaging, Stories, Explore, Insights (with a business account), Archive, and more.
In this 38-page digital guide, prepared especially with artists in mind, I share what I’ve learned as the curator/founder of Young Space (@yngspc), which has an Instagram following of over 69K–and growing!–and connecting with thousands of artists via their Instagram accounts. Whether you’re familiar with Instagram or just getting started, this guide offers a curator’s perspective on how to get the most from it!
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